Privacy Policy

Last updated: Oct 20, 2024

Comprehensive Privacy and Cookie Policy

1. Introduction

At Lifedot (“we,” “our,” or “us”), we are committed to protecting the privacy and security of your personal information. This Privacy and Cookie Policy is designed to provide you with a comprehensive understanding of how we collect, use, disclose, and safeguard your data when you interact with our website, mobile applications (“Apps”), and services (collectively referred to as the “Platform”).

This policy has been crafted to comply with various data protection laws and regulations, including but not limited to the Information Technology Act, 2000, and the Sensitive Personal Data or Information (SPDI) Rules, 2011 of India. Our goal is to ensure transparency in our data practices while providing you with a seamless and personalized experience.

By accessing or using our Platform, you acknowledge that you have read and understood this Privacy and Cookie Policy. You agree to the collection, use, and disclosure of your information as described herein. If you do not agree with our policies and practices, please do not use our Platform.

Please note that the Platform is not intended for use by children under the age of 18. If you are under 18, you may not create an account or provide any personal information through the Platform.
If you have any questions or concerns about our privacy practices, please don’t hesitate to contact us using the information provided at the end of this policy.

2. Information We Collect

To provide you with our services and improve your experience on our Platform, we collect various types of information. This section outlines the categories of data we gather and how we obtain them.

2.1 Personal Information You Provide Directly

When you create an account, subscribe to our services, make a purchase, or communicate with us, you may provide us with certain personal information. This information may include, but is not limited to:

  • Full name
  • Email address
  • Phone number
  • Date of birth
  • Gender
  • Postal address
  • Profile picture
  • Emergency contact information

If you choose to use our health and fitness tracking features, you may also provide us with sensitive health-related data, such as:

  • Height and weight
  • Body measurements
  • Exercise routines and activity levels
  • Sleep patterns
  • Dietary preferences and habits
  • Mental health information (e.g., stress levels, mood tracking)
  • Medical conditions or allergies
  • Medications

When you make a purchase or subscribe to our paid services, we use third-party payment processors to handle payment transactions. This means we do not store sensitive payment information such as credit or debit card numbers. Payment processors may include but are not limited to Google Pay, Apple Pay, and RevenueCat, which may collect:

  • Credit or debit card numbers (handled by the payment processor)
  • Bank account details (handled by the payment processor)
  • Billing address
  • Transaction history

Providing this information is voluntary; however, some features of our Platform may not be accessible if you choose not to provide certain information.

2.2 Automatically Collected Information

When you visit our website or use our Apps, we automatically collect certain information about your device and how you interact with our Platform. This information helps us improve our services and provide a better user experience. Automatically collected data may include:

Device Information:

  • IP address
  • Browser type and version
  • Operating system
  • Device identifiers (such as UDID for mobile devices)
  • Screen resolution
  • Language preferences

Log Data:

  • Access times and dates
  • Pages viewed and time spent on each page
  • Referring website addresses
  • Search terms used to reach our Platform
  • Click-through patterns
  • Features used within our Apps

Location Information:

  • Approximate geographic location based on IP address
  • Precise location (with your consent) if you enable location services on your device

We collect this information using various technologies, including cookies, web beacons, and similar tracking mechanisms. For more details on our use of cookies, please refer to Section 8 of this policy.

2.3 Information from Third Parties

In some instances, we may receive information about you from third-party sources. This helps us enhance our services, verify information, and provide more tailored experiences. Sources of third-party information may include:

  • Payment processors who provide confirmation of payments and refunds
  • Social media platforms, if you choose to link your account or log in using a social media account
  • Advertising and marketing partners
  • Publicly available sources and databases
  • Business partners with whom we offer co-branded services or engage in joint marketing activities

When we obtain information from third-party sources, we ensure that these sources have the right to share your information with us. We treat this data in accordance with this Privacy Policy and any additional restrictions imposed by the source of the data.

3. How We Use Your Information

We use the information we collect to provide, maintain, and improve our services, as well as to develop new features and protect our Platform and users. This section details the various ways we utilize your data:

3.1 Service Provision and Personalization

  • Account Creation and Management: We use your personal information to create and maintain your account, authenticate your identity when you log in, and manage your profile settings.
  • Personalized Experience: By analyzing your preferences, usage patterns, and health data (if provided), we tailor our services to your individual needs. This includes customizing workout plans, nutrition advice, and health recommendations.
  • Customer Support: We use your information to respond to your inquiries, troubleshoot problems, and provide technical support.
  • Transaction Processing: When you make a purchase or subscribe to our services, we use your payment information to process transactions and send you confirmations.

3.2 Health and Fitness Tracking

For users who opt to use our health and fitness features:

  • Progress Monitoring: We analyze your activity data, health metrics, and goals to track your progress and provide insights into your fitness journey.
  • Personalized Recommendations: Based on your health data, we offer tailored suggestions for workouts, meal plans, and lifestyle changes to help you achieve your wellness goals.
  • Integration with Third-Party Devices: If you connect wearable devices or other fitness trackers, we use the data they provide to enhance our health and fitness services.

3.3 Communication and Marketing

  • Service Updates: We send important notifications about changes to our services, terms, or policies.
  • Marketing Communications: With your consent, we may send promotional content, newsletters, and information about new features, products, or special offers. These communications are tailored based on your preferences and usage of our Platform.
  • Surveys and Feedback: We may invite you to participate in surveys or provide feedback to help us improve our services.

3.4 Research and Development

  • Service Improvement: We analyze user behavior, preferences, and feedback to enhance the functionality and user experience of our Platform.
  • Trend Analysis: By aggregating and anonymizing data, we study broader trends in health, fitness, and user engagement to inform our product development.
  • Performance Monitoring: We use data to monitor the performance and stability of our Platform, identifying and fixing issues quickly.

3.5 Legal Compliance and Protection

  • Fraud Prevention: We process personal data to protect our Platform and users from fraudulent activities, unauthorized access, and other security threats.
  • Legal Obligations: We may use your information to comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
  • Enforcement of Terms: We use data to investigate potential violations of our terms of service and to protect the rights, property, or safety of our company, users, or others.

4. Sharing Your Information

We understand the importance of your privacy and are committed to sharing your information only when necessary to provide our services or as required by law. Here’s how and why we may share your data:

4.1 Service Providers

We engage trusted third-party companies and individuals to facilitate our services, provide services on our behalf, perform Platform-related services, or assist us in analyzing how our Platform is used. These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. Examples of service providers include:

  • Cloud storage providers
  • Payment processors
  • Analytics companies
  • Customer support platforms
  • Email and SMS service providers
  • Marketing and advertising partners

We ensure that all service providers are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

4.2 Legal and Regulatory Authorities

We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency). Situations where we might need to share your data include:

  • Complying with a legal obligation
  • Responding to lawful requests and legal processes
  • Protecting our rights and property
  • Preventing or investigating possible wrongdoing in connection with the Platform
  • Protecting the personal safety of users of the Platform or the public

4.3 Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Platform of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

4.4 With Your Consent

We may share your information with third parties when we have your explicit consent to do so. For example, if you choose to participate in a promotional event with one of our partners, we may share necessary information to facilitate your participation.

4.5 Aggregated or De-identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties for various purposes, including data analysis, research, and improving our services.

5. Your Rights and Choices

We believe in empowering our users with control over their personal information. Depending on your location and applicable laws, you may have the following rights regarding your data:

5.1 Access and Portability

You have the right to access the personal information we hold about you. Upon request, we will provide you with a copy of your personal data in a structured, commonly used, and machine-readable format.

5.2 Correction and Update

If you believe that any personal information we hold about you is incorrect or incomplete, you have the right to ask us to correct or update this information. You can often make these changes directly through your account settings.

5.3 Deletion (Right to be Forgotten)

You may request the deletion of your personal information from our systems. We will comply with this request unless there are legal obligations or legitimate business purposes that prevent us from doing so. Note that deleting your data may affect your ability to use certain features of our Platform.

5.4 Restriction of Processing

In certain circumstances, you have the right to request that we restrict the processing of your personal information. This may apply when you contest the accuracy of your data or when the processing is unlawful, but you oppose erasure.

5.5 Object to Processing

You have the right to object to our processing of your personal data in certain situations, particularly related to direct marketing, profiling, or where processing is based on our legitimate interests.

5.6 Withdraw Consent

Where we rely on your consent as the legal basis for processing your personal information, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on your consent before its withdrawal.

5.7 Marketing Preferences

You can manage your marketing preferences by adjusting your account settings or by using the “unsubscribe” link provided in our marketing emails. You may also contact us directly to opt-out of specific marketing communications.

5.8 Cookie Preferences

You can manage your cookie preferences through your browser settings. For more information on managing cookies, please refer to Section 8 of this policy.

To exercise any of these rights, please contact us using the information provided in the “Contact Us” section of this policy. We will respond to your request within the timeframe specified by applicable law (generally within 30 days). Please note that we may need to verify your identity before processing your request.

6. Data Security and Retention

Protecting your personal information is of utmost importance to us. We implement robust security measures to safeguard your data against unauthorized access, alteration, disclosure, or destruction.

6.1 Security Measures

Our security practices include:

  • Encryption: We use industry-standard encryption protocols to protect data transmission between your device and our servers. Sensitive information, such as payment details, is always encrypted during storage and transmission.
  • Access Controls: We restrict access to personal information to employees, contractors, and agents who need to know that information to operate, develop, or improve our services. These individuals are bound by strict confidentiality obligations.
  • Regular Security Audits: We conduct periodic security assessments and penetration testing to identify and address potential vulnerabilities in our systems.
  • Secure Data Storage: Your data is stored on secure servers with multiple layers of protection, including firewalls and intrusion detection systems.
  • Employee Training: Our staff undergoes regular training on privacy and security best practices to ensure they understand the importance of protecting your information.

6.2 Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

  • The length of time we have an ongoing relationship with you and provide services to you
  • Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions for a certain period of time before we can delete them)
  • Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation, or regulatory investigations)

When we no longer need to use your personal information, we will remove it from our systems and records or take steps to anonymize it so that you can no longer be identified from it.

6.3 Data Breach Notification

In the event of a data breach that may compromise your personal information, we will notify you and the relevant authorities as required by applicable law. Our notification will include information about the nature of the breach, the types of data affected, and steps we are taking to investigate and mitigate the incident.

While we implement strong security measures, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.

7. Children’s Privacy

Our Platform is not intended for use by children under the age of 18. We do not knowingly collect personal information from children under 18. If we discover that we have inadvertently collected information from a child under 18, we will delete it promptly.

8. Cookie Usage

We use cookies and similar tracking technologies to enhance your experience on our Platform, understand usage patterns, and deliver personalized content. This section explains our use of cookies and your options for managing them.

8.1 What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

8.2 Types of Cookies We Use

We use the following types of cookies:

  • Essential Cookies: These are necessary for the operation of our Platform. They enable core functionality such as security, network management, and accessibility.
  • Analytical/Performance Cookies: These cookies allow us to recognize and count the number of visitors and see how visitors move around our Platform. This helps us improve the way our Platform works.
  • Functionality Cookies: These cookies are used to recognize you when you return to our Platform. This enables us to personalize our content for you and remember your preferences.
  • Targeting Cookies: These cookies record your visit to our Platform, the pages you have visited, and the links you have followed. We use this information to make our Platform and the advertising displayed on it more relevant to your interests.

8.3 Third-Party Cookies

Some cookies may be set by third parties when you visit our Platform. These third parties may collect information about your online activities over time and across different websites. We do not control the use of these cookies and recommend that you check the third party’s website for more information about how they use cookies.

8.4 How to Manage Cookies

Most web browsers allow you to control cookies through their settings preferences. However, limiting the ability of websites to set cookies may worsen your overall user experience and prevent you from using certain features of our Platform.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website and updating the “Last Updated” date at the top of this policy. We encourage you to review this policy periodically for any updates. Your continued use of our services after changes to the policy constitutes acceptance of the revised policy.